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Diagnostic & Repair

Symptoms are signals.
Fix the system underneath.

Every diagnostic page below is one visible failure mode of a capability layer. We solve the immediate problem — and rebuild the system signal so the next one does not slip through.

The reframe

Every symptom maps to a system.

Most "fix-it" engagements treat the symptom and miss the upstream cause. We diagnose at the layer level — Search, RevOps, Marketing, Apps, Automation, Intelligence — so the fix holds.

SYMPTOMSYSTEM01Pipeline opaque, forecasts are guesses01Revenue OS · CRM · attribution · reporting02Marketing spend with no measurable lift02Marketing Systems · instrumentation · dashboards03Operations glued together by spreadsheets03Applications · portals · workflow software04Buyers cannot find us in search or AI04Discoverability · SEO · Local · AEO05Leads slip, follow-up is inconsistent05Automation · routing · lifecycle triggers06Decisions made on instinct, not data06Intelligence · tracking · QA · dashboards

Active diagnostics

Twelve symptoms we currently fix as sprints.

01 · DIAGNOSTICLAYER 04

Google Business Profile Suspended

Hard or soft suspension. Diagnose the trigger, run a single well-documented appeal.

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02 · DIAGNOSTICLAYER 04

Not Showing in Google Maps

Profile exists but never appears in the local pack. Categories, NAP, proximity, schema — fix the stack.

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03 · DIAGNOSTICLAYER 04

Google Maps Ranking Dropped

Sudden drop in pack visibility. Forensic timeline against algorithm updates and signal decay.

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04 · DIAGNOSTICLAYER 04

Duplicate Google Business Profile

Two listings splitting reviews and authority. Merge, consolidate, lock down ownership.

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05 · DIAGNOSTICLAYER 04

Local Citations Messy / Inconsistent

NAP drift across 50+ directories. Align, monitor, defend the trust signal.

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06 · DIAGNOSTICLAYER 04

Google Reviews Not Sticking

Reviews vanish after they post. Diagnose filter triggers, rebuild the request system.

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07 · DIAGNOSTICLAYER 06

GA4 Conversions Don't Match CRM

Marketing reports one number, sales reports another. Reconcile measurement at the architecture layer.

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08 · DIAGNOSTICLAYER 02

Lifecycle Emails Not Sending

Sequences fire silently, contacts get skipped, deliverability is unknown. Make lifecycle observable.

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09 · DIAGNOSTICLAYER 05

Lead Routing Dropping Leads

Leads come in but never reach a rep. Round-robin breaks. Speed-to-lead silent. Fix the routing layer.

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10 · DIAGNOSTICLAYER 03

Spreadsheet Bottleneck

A spreadsheet runs your most important workflow and breaks weekly. Decide migrate vs keep.

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11 · DIAGNOSTICLAYER 03

Internal Tool Keeps Breaking

A tool you depend on breaks every few weeks. Diagnose architecture; choose repair vs rebuild.

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12 · DIAGNOSTICLAYER 03

No-Code Platform Hit Its Ceiling

Bubble, Webflow, Airtable, GHL — every platform has a ceiling. Stay, migrate, or hybrid?

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Need a fix that is not on this list? Most diagnostics start as a custom audit, not a packaged service. We can scope yours in 15 minutes.

Get it diagnosed

If it is broken, name it. We will fix the layer.

A strategy call gets you a diagnosis, a layer-level reframe, and a sprint plan within 24 hours.